QR Codes for Real Estate

Being a realtor is difficult. Marketing, finding leads, completing intricate paperwork, and handling customers demands a lot of time, dedication, and attention. This can be stressful and take up a lot of unnecessary time that can be used more productively. With that in mind, do you wish there was a way to simplify all of this so you can spend more time closing and less time prospecting? That’s where Flowcode’s dynamic QR comes in. Using QR codes for real estate can be used to streamline all of the aforementioned responsibilities, allowing realtors to communicate and move buyers down the sales funnel more effectively. 

Buyers want as much information as possible before they make a decision, especially when making life-changing purchases like real estate. QR for real estate is a simple, dynamic way to provide this information to prospects while gathering valuable information that is normally difficult to gather. Here are some ways QR is used for real estate

With Flowcode’s attractive, branded QR codes, realtors now have a way to capture the attention, and contact information, of prospective buyers. Currently, a website or a phone number is the most common way that real estate agents gather contact info. With a Flowcode, buyers only have to point and click at whatever your advertisement is, reducing resistance to providing the contact information you need to close the deal.  

There is only so much that can be put on an offline real estate advertisement before it becomes “too much.” Adding a QR code to physical ads is a seamless way to provide more information to potential buyers while still looking sleek. 

Imagine being able to turn your signs into a link to virtual tours, photos, features, costs, and way more. Imagine a way to instantly book showings and gather more contact information. Imagine a way to gather the data necessary to understand and retarget your prospects on other online marketing platforms, like Google or Meta. These are only a few of the features that Flowcode’s QR for real estate provides. The possibilities are endless. 

Ahh, the old guest book sign-in. Sure, people sign it and provide contact information, but that’s where data collection ends. However, when a viewer scans a QR code to check in, they are providing way more than contact information. Modern marketers know that once someone interacts with their webpage, they can gather a bevy of information including demographics, times, locations, languages, search history, shopping preferences, and retargeting information. This data can also be used to inform negotiations as well as create customized experiences for each prospect. In other words, once Flowcode brings people online, the marketing possibilities are limited only by your imagination. You’ll never use a dusty ol’ check-in book again.

Business cards are boring and often get thrown away. Adding a Flowcode that is artistically designed to fit your brand is a great way to spice things up a little. And since Flowcode’s are dynamic, real estate companies can change the link on the QR to best represent their goals with a simple redirect.  

Imagine being able to put a code on a sign that will automatically allow prospects to take a peak inside through a virtual tour. No more waiting days to show them the place. Instead, potential buyers can engage with the property immediately, lowering attrition and increasing commitment.
If you want to go one level deeper, you can add QRs within the virtual or physical tour, allowing customers to dive deeper into the features of the property.

Flowode’s powerful analytics allows you to track and monitor your marketing engagement so you know where to focus your efforts, so you can spend less time marketing, more time showing. There are many ways to streamline your marketing efforts in order to close more deals. Once you move people online, you have access to a bevy of marketing automation tools that were previously unavailable, saving you time, and making you money.